Title | Stupid Einstein |
Agency | Saatchi & Saatchi Dubai |
Campaign | Dandruff makes you look stupid |
Advertiser | Procter & Gamble |
Brand | Head & Shoulders |
Date of First Broadcast/Publication | 2019 / 1 |
Business Sector | Shampoos & Conditioners |
Tagline | Dandruff makes you look stupid |
Philosophy | Dandruff makes your head itchy. When your head itches, you scratch your head. When you scratch your head, you look like you’re thinking. When you look like you’re thinking even when you don’t really have to think, you look stupid. “Dandruff makes you look stupid”. |
Media Type | |
CCO | Komal Bedi Sohal |
Associate Creative Director | Luis Paulo Gatti |
Art Director | Dennis Silveira |
Art Director | Ivan Bormaister |
Designer | Alan Hong |
Copywriter | Nazmi Ahmad |
Illustrator | Lambuja |
Account Director | Maged Kamal |