Viktoriia Ivanishina
PR manager at Bickerstaff.000
Kiev, Ukraine
TitleInvest In Peace, Bro. That's What We Coo (Doves of Peace feat. Vice Prime Minister of Ukraine)
Agency
Campaign Invest In Peace, Bro.
Advertiser Everstake
Brand Everstake
Date of First Broadcast/Publication 2022 / 5
Business Sector Banking, Finance, Law & Insurance
Story Everstake, a Ukraine-based blockchain company, created a rap video featuring Vice Prime Minister and Minister of Digital Transformation of Ukraine Mykhailo Fedorov to urge the crypto community to keep donating to a charitable organization Aid For Ukraine.
Philosophy Aid For Ukraine rases funds from the crypto community for the benefit of Ukraine's military and humanitarian needs. It has raised over $60M worth of different cryptocurrencies since its launch, of which over $45M has already been spent on first aid kits, ration packs, bulletproof vests, and other procurements. The initiative is co-powered by Everstake, Kuna, FTX, and the Ministry of Digital Transformation of Ukraine.
Media Type Music Video
Length
Creative / Art Direction
Account Manager
Creative Group Head
Art Director
Sound Designer
PR manager
Composter

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